Workshop: Sales Controlling

Markets change, your products go through their lifecycles and evolve and your sales and markeitng organization strives to respond efficiently to the new dynamics. Numerous questions need to be answered in this process:
-    are my marketing methods efficient and do I need to introduce new sales and marketing approaches?
-    how well do I know and control my product line?
-    is my organization aligned to respond quickly to the challenges in the marketplace?
-    is my salesforce efficient and well coordinated with other functions in the organization?

The controlling function is now more than ever called upon to assist the leadership in navigating the  turbulent changes in markets, competition and internal organization.

This workshop will present skills and methods that will help you to better navigate toward a thorough understanding of your sales and consequently to better, more transparent information for making business decisions.

If you are currently or will be involved in initiatives related to controlling in sales, or just want to expand your skills, knowledge and understanding of sales controlling (in a leadership or management function), this Workshop is u must for you.
The workshop will be delivered in English.

When: 22. and 23. 11. 2010
Where: Hotel Ribno pri Bledu, Slovenia (see the map)
Info and registration:  info@crmt.com


Note: more details available in Slovenian and Croatian